When it comes to editing videos for Facebook, having a user-friendly video editing app can make the process much easier. With so many options to choose from, it can be tricky to determine which app is best suited for editing Facebook videos specifically. The good news is that there are several great apps out there that allow you to edit videos right from your mobile device before uploading them to Facebook.
Key Factors for Choosing a Facebook Video Editor
Here are some key factors to consider when selecting a video editing app for Facebook:
- Mobile-friendly interface – Since most Facebook video is shot on phones, you want an app with an intuitive mobile interface.
- Editing features – Look for an app that offers essential editing tools like trimming, filters, text/graphics overlays, etc.
- Aspect ratios – It should allow you to edit in 9:16 and 1:1 aspect ratios optimal for mobile viewing.
- Output quality – You want an app that maintains video resolution and quality when exporting.
- Sharing capabilities – Easy video exporting and one-click sharing to Facebook.
- Price – Consider free or low-cost options unless you need advanced features.
Top Video Editors for Facebook
Based on the criteria above, here are some of the top video editing apps recommended for editing Facebook videos:
InShot
InShot is a very popular free video editor with excellent tools for trimming, filters, overlays, backgrounds, music, and more. It’s user-friendly and optimized for social media videos. You can export directly to Facebook up to 1080p resolution.
VivaVideo
VivaVideo offers advanced editing features like transitions, effects, text, and collages. There are aspect ratio presets for mobile viewing. The free version has watermarks while the full paid version can export up to 4K. Easy export to Facebook.
Adobe Premiere Rush
Adobe Premiere Rush is a slimmed-down mobile version of Premiere Pro. It’s easy to use with drag and drop editing, color correction, audio editing, and sharing to social. There’s a free starter plan or paid subscription options.
Splice
Splice makes it quick to edit iPhone videos with a simple timeline editor. It has music, filters, text tools, and no watermarks on exports. The free version limits projects to 1 min or 5 exports. Full version has unlimited use for a subscription.
Videoleap
Videoleap specializes in editing iPhone video with an intuitive design. It offers professional editing tools like blending modes, speed control, split screen, and multi-layer timeline. Exports are watermark-free up to 4K with easy Facebook sharing.
Key Editing Features to Look For
When comparing video editors for Facebook, look for apps that provide the following core editing tools:
- Trimming – Trim clips to remove unwanted footage and highlight the best parts.
- Filters – Filter effects can set a mood and style for your video.
- Text/overlays – Add customizable text, graphics, stickers, and frames to your video.
- Transitions – Add professionalism with wipe, fade, dissolve transitions between clips.
- Speed adjustment – Slow motion or speed up the pace of clips for emphasis.
- Aspect ratios – 9:16 and 1:1 crop tools essential for Facebook and mobile.
- Color correction – Adjust colors like brightness, contrast, saturation, etc.
- Audio editing – Control audio levels, mute/remove audio, add music/sound effects.
Other great bonus tools are collages, split screen, and picture-in-picture. Look for an app with the right mix of essential and advanced features tailored to your video editing needs.
Factors for Choosing Paid vs. Free Apps
One of the first considerations when choosing a Facebook video editing app is whether you need free or paid features. Here are some factors to help decide:
- If you only need basic trimming and filters, a free app like InShot could suffice.
- Free apps typically have limited exports and watermarks unless you upgrade.
- Paid options like Premiere Rush give you more advanced tools and control.
- Look for free trials of paid apps so you can test high-end features.
- Consider how frequently you’ll use the app and if the cost is worth it.
- Subscription apps can give you unlimited use for a monthly fee.
- If you’ll edit videos infrequently, a free or one-time purchase app may be best.
Assess your usage, budget, and editing needs to select the paid or free app that fits you best. Many free apps have great core features, but upgraded paid versions provide a fuller editing toolkit.
6 Tips for Editing Facebook Videos
Once you’ve chosen the right video editor, keep these tips in mind for editing your video content specifically for Facebook:
1. Optimize for sound off
Most Facebook users watch videos with the sound off. Make sure your video visually conveys what you want it to without audio.
2. Use captions
Add text overlays or captions to provide context so viewers understand your videos when muted.
3. Keep clips short
Use tight trimming to focus on the most engaging 10-15 seconds of footage for each clip.
4. Add graphics
Text, stickers, andvisual elements help capture attention and communicate key information.
5. mind the aspect ratio
Edit and export in 9:16 or 1:1 aspect ratios which display full screen on mobile.
6. Enhance video style
Use filters, color correction, transitions, and speed adjustment to polish the style and pacing.
Conclusion
Editing video content for Facebook requires mobile-friendly apps with tools tailored for social media. Options like InShot, VivaVideo, Premiere Rush, Splice, and Videoleap offer great editing features and Facebook sharing. Focus on soundless viewing, aspect ratios, concise clips, captions, and visual enhancements when editing. The right video editor can make it easy and fast to prepare great videos that stand out on Facebook.