What is embedding in Facebook video?

Embedding Facebook videos allows you to share and display Facebook videos on your own website or blog. When you embed a Facebook video, the video player will be displayed on your site, but the actual video file will be hosted and streamed from Facebook’s servers.

Why Embed Facebook Videos?

There are a few key reasons why you may want to embed Facebook videos on your website:

Share viral videos from Facebook on your site

Display relevant Facebook videos on blog posts
Curate and showcase Facebook video content
Avoid hosting video files yourself

Embedding videos can help increase user engagement, especially if you embed entertaining or informative viral videos from Facebook. It also allows you to integrate relevant Facebook videos into your content without having to download and re-upload them.

Overall, embedding makes it easy to legally showcase Facebook videos while leveraging Facebook’s fast content delivery network.

How to Embed a Facebook Video

Embedding a Facebook video on your website only takes a few simple steps:

Find the Facebook video you want to embed and open it.
Click the dropdown menu in the top right corner of the video.
Select “Embed”.

Copy the iframe embed code.
Paste the code into your website HTML where you want the video to display.

For example, the embed code will look something like this:

<iframe src="https://www.facebook.com/plugins/video.php?href=https%3A%2F%2Fwww.facebook.com%2Ffacebook%2Fvideos%2F10153231379946729%2F&show_text=0&width=267" width="267" height="476" style="border:none;overflow:hidden" scrolling="no" frameborder="0" allowTransparency="true" allowFullScreen="true"></iframe>

The key things to note are the iframe tags, src attribute linking to the video URL, and the defined width and height. These should be included as provided in order to embed properly.

You can adjust the width and height as needed to fit your site layout. Other attributes like allowFullScreen can also be removed if not needed.

Facebook Video Embedding Settings

When embedding a Facebook video, you have a few options to configure:

Size – Width and height in pixels (adjust to fit your site)
Autoplay – Auto-start playing the video

Loop – Replay video automatically
Visible Controls – Show/hide video controls

For example, to enable autoplay, you would add autoplay=1 as a parameter to the iframe source URL.

These settings allow you to customize the embedded video to match the user experience you want. Just copy the embed code and tweak the parameters as needed.

Video Privacy Settings

For privacy reasons, some Facebook videos can only be played on Facebook.com itself. If you try to embed them elsewhere, the video may not appear.

This depends on the video creator’s sharing settings. Public videos are embeddable, but private, restricted, and certain embedded videos may not work off of Facebook.

Make sure the video you want to embed has a public sharing status for the best results. If an embedded video does not appear, it likely has privacy settings limiting its use.

Embedding Facebook Live Videos

Facebook Live broadcasts can also be embedded much like regular Facebook videos. Just find the Live video and use the “Embed” option.

However, for Facebook Live, there is an additional get_live_player iframe source that must be used instead of video.php.

For example:

This allows the video to be embedded during a live broadcast. The rest of the process remains the same.

Troubleshooting Embedded Facebook Videos

If your embedded Facebook video is not displaying properly, here are some troubleshooting tips:

Double check that the video is publicly shareable
Verify the embed code is copied fully and accurately

Make sure your website HTTPS configuration supports embedded content
Try adjusting the height and width parameters
Clear your browser cache in case of cached embed code problems

Confirm your site theme/template supports embedded content

In most cases, the embed code is either incomplete, references a private video, or is conflicting with the website theme. Going through methodically and validating each part of the embed process can help identify and fix the issue.

Best Practices For Embedding Facebook Videos

To effectively leverage embedded Facebook videos on your website, keep these best practices in mind:

Use relevant, entertaining videos that complement your content
Optimize videos for sound-off auto-play to avoid disrupting users
Customize embeds with calls-to-action to drive conversions

Monitor view counts and engagement rates to see top performing videos
Keep embeds up-to-date if linked videos get removed from Facebook

Choose videos strategically instead of random viral content. Auto-play the videos muted to avoid annoying visitors. Use overlays or captions that encourage users to comment, share, or take other actions.

And periodically check your embeds to make sure the original Facebook videos haven’t been taken down. This will ensure your site visitors continue to have the best experience possible.

Conclusion

Embedding Facebook videos is a simple yet powerful way to enhance your website content. It lets you tap into Facebook’s immense user-generated content without needing to recreate or re-upload videos yourself.

By following the proper embedding steps, configuring player settings, and adopting best practices, you can showcase great Facebook videos that engage your audience. Just be aware of any usage rights restrictions based on the original video creator’s privacy settings.

With the fundamental embedding process covered here, you should have no problem featuring Facebook’s content gem on your own site. So start exploring some trending videos and see which ones can give your page the boost of engagement it needs!