Facebook likes and interests play an important role in defining your profile and connecting you with content and people that match your preferences. Your likes and interests allow Facebook to understand what you care about and personalize your News Feed. They also allow advertisers to serve you relevant ads based on your preferences. Here are some common examples of Facebook likes and interests across different categories.
Entertainment Likes and Interests
Entertainment is one of the most popular categories on Facebook. Some examples of entertainment likes and interests include:
- Musicians and bands like Taylor Swift, Beyonce, Coldplay
- TV shows like Game of Thrones, The Office, Friends
- Movies like The Avengers, Star Wars, The Notebook
- Celebrities and public figures like Will Smith, Jennifer Aniston, Cristiano Ronaldo
- Genres like pop music, rock music, country music, hip hop
- Entertainment brands and companies like Marvel, HBO, Netflix, Spotify
- Specific movies, TV shows, songs, albums, books
- General interests like comedy, documentaries, animation
Liking entertainment-related pages and interests signals Facebook to show you more related content in your feed. It also allows advertisers to promote entertainment products and services targeted to your tastes.
Sports Likes and Interests
Sports are hugely popular on Facebook as well. Some examples of sports likes and interests include:
- Sports teams like the New York Yankees, Manchester United, Los Angeles Lakers
- Athletes like LeBron James, Tom Brady, Serena Williams, Lionel Messi
- Sporting events like the Super Bowl, World Cup, Wimbledon
- Sports leagues like the NFL, NBA, Premier League, MLB
- General interests like football, tennis, golf, boxing, cycling
- Sports brands like Nike, Adidas, Under Armour
- Sporting venues like Madison Square Garden, Old Trafford, Staples Center
Liking sports pages and selecting sports interests allows Facebook to highlight more sports content in your News Feed. Sports advertisers can also target you with relevant products, services and live streaming.
Food and Drink Likes and Interests
Food and drink is a fun interest category on Facebook. Some examples of food and drink likes and interests include:
- Restaurants like McDonald’s, Starbucks, Olive Garden
- Chefs like Gordon Ramsay, Rachael Ray, Jamie Oliver
- Cooking shows and brands like Top Chef, Food Network, Tasty
- Cuisines like Italian, Mexican, Chinese, Indian, Thai
- Food and drink items like coffee, wine, chocolate, pizza, sushi
- Interests like baking, grilling, cooking, mixology
- Food and drink events like food festivals, wine tastings, restaurant week
Selecting food and drink interests will tune your News Feed to highlight related content and help advertisers reach you with offers for restaurants, food delivery services, meal kits, and more.
Travel Likes and Interests
Travel is a popular interest category, especially for sharing photos. Some examples of travel likes and interests include:
- Destinations like Paris, London, New York, Hawaii, Rome
- Landmarks like Eiffel Tower, Leaning Tower of Pisa, Golden Gate Bridge
- National and state parks like Yellowstone, Yosemite, Rocky Mountain National Park
- Beaches like Waikiki, Miami, Malibu, Myrtle
- Islands like Bora Bora, Santorini, Palawan, Bali
- Cruise lines and resorts like Carnival, Sandals, Atlantis Paradise Island
- Interests like hiking, camping, road trips, photography
- Travel guides like Lonely Planet, Rick Steves’ Europe
Selecting travel pages and interests will tune your feed to travel content and allow advertisers to promote relevant services like hotels, flights, tours, and more.
Technology Likes and Interests
Technology is a common interest category, especially for early adopters. Some examples of technology likes and interests include:
- Tech companies like Apple, Google, Microsoft, Amazon, Tesla
- Smartphones and tablets like iPhone, Samsung Galaxy, iPad
- Gaming systems like PlayStation, Nintendo Switch, Xbox
- Smart home technology like Nest, Philips Hue, Alexa
- Wearable tech like Fitbit, Apple Watch, Oculus
- Interests like virtual reality, robotics, 3D printing
- Tech events like CES, E3, Facebook F8
- Tech blogs and publications like Wired, TechCrunch, The Verge
Selecting technology interests will tune your feed more to tech news and content. It also allows tech companies and retailers to advertise relevant products like phones, computers, smart home devices and more.
Fashion and Style Likes and Interests
Fashion is a very popular interest area, especially for targeting certain demographics. Some examples of fashion and style likes and interests include:
- Clothing and accessory brands like Nike, Adidas, Louis Vuitton, Gucci
- Fashion designers like Michael Kors, Kate Spade, Calvin Klein, Ralph Lauren
- Models like Cara Delevingne, Gigi Hadid, Kendall Jenner
- Fashion magazines like Vogue, Elle, Marie Claire, Cosmopolitan
- Interests like style, design, luxury, couture, accessories
- Fashion weeks and events like New York Fashion Week, Milan Fashion Week
- Fashion blogs and influencers like The Blonde Salad, Man Repeller
Selecting fashion interests will tune your News Feed to related content and allow fashion brands and retailers to advertise items like clothing, shoes, accessories, and beauty products.
Home and Garden Likes and Interests
Home decor and gardening are popular interest areas as well, especially among homeowners. Some examples include:
- Home decor retailers like Pottery Barn, Crate & Barrel, West Elm
- Home improvement stores like Home Depot, Lowes, IKEA
- Interior designers like Joanna Gaines, Bobby Berk, Lauren Liess
- Gardening and landscaping brands like Miracle-Gro, Scotts, Rain Bird
- Interests like DIY, tiny homes, lawn care, remodeling
- Home and garden TV shows like Fixer Upper, Love It or List It, Martha Knows Best
- Home decor blogs like Apartment Therapy, Design*Sponge, Houzz
Liking home and garden pages will better highlight this type of content for you. Home improvement retailers can also target relevant promotions to these interests.
Parenting and Family Likes and Interests
New parents often embrace parenting pages and interests. Some examples include:
- Parenting media brands like Parents Magazine, BabyCenter, What to Expect
- Baby food and product brands like Gerber, Pampers, Fisher-Price
- Family travel brands like Disney, Great Wolf Lodge, Beaches Resorts
- Interests like breastfeeding, toddlers, family activities, parenting tips
- Parenting authors and experts like Dr. Sears, Amy Cuddy, Lisa Heffernan
- Parenting blogs like Scary Mommy, Brit + Co, Modern Parents Messy Kids
Following parenting pages tunes your feed to relevant family content. Brands target offers like diapers, formula, toys, family vacation packages, and more.
Education Likes and Interests
Education is another common interest area. Some examples include:
- Colleges and universities like Harvard, Stanford, NYU, University of Michigan
- Education companies like Pearson Education, McGraw Hill, ClassDojo
- Education-related nonprofits like Khan Academy, Teach for America
- Interests like teaching, special education, early childhood education
- Education thought leaders and experts like Sir Ken Robinson, Salman Khan
- Education blogs and publications like Edutopia, Education Week, The Chronicle of Higher Education
Selecting education interests will tune your News Feed and allow education marketers to reach you with course, program, and resource offers.
Health and Wellness Likes and Interests
Health and wellness is a popular set of interests. Some examples include:
- Health and wellness brands like Fitbit, Daily Harvest, Peloton
- Health experts and influencers like Jillian Michaels, Kayla Itsines, Dr. Oz
- Diets and programs like Weight Watchers, Nutrisystem, Beachbody
- Interests like yoga, meditation, running, strength training, weight loss
- Health magazines like Shape, Women’s Health, Men’s Fitness
- Health conditions like cancer, diabetes, heart health, autism
- Health blogs and sites like Mindbodygreen, Well + Good, Healthline
Following health and wellness pages will tune your feed and allow relevant brands to target promotions for gyms, fitness gear, nutrition products, and more.
Activism and Nonprofit Likes and Interests
Supporting a cause is meaningful to many on Facebook. Some examples of related pages and interests include:
- Nonprofit organizations like American Red Cross, ASPCA, Salvation Army
- Advocacy groups like GLAAD, Everytown for Gun Safety, NRDC
- Social justice issues like Black Lives Matter, immigration reform, LGBTQ rights
- Political issues and candidates
- Volunteering for nonprofits
- Environmentalism and climate change
- Animal welfare and adoption
Liking and following activism-related interests will tune your News Feed and allow nonprofits and advocacy groups to reach passionate supporters.
Local Community Pages and Interests
Connecting with your local community is also very popular on Facebook. Some examples include:
- Local restaurants, shops, gyms, salons
- City and town pages
- Local news and media outlets
- Museums, theaters, venues, events in your city
- Sports teams from local high schools, colleges, or pro teams
- Community issues and improvement groups
- Places you have checked into like parks, shops, restaurants
- Neighborhood groups and associations
Liking local pages tunes your News Feed to community happenings and helps local businesses connect.
Fun and Humor Likes and Interests
Funny and entertaining content is very engaging on Facebook. Some examples include:
- Comedians like Kevin Hart, Amy Schumer, Chris Rock
- Humor content creators like The Onion, CollegeHumor
- Viral videos, GIFs and memes
- Funny movies and TV shows like The Office, Bridesmaids
- Joke and humor pages
- Interests like comedy, funny videos, internet humor
- Funny podcasts like Wait Wait…Don’t Tell Me, How Did This Get Made?
Funny likes and interests will tune your feed to more lighthearted, entertaining content.
Other Interests and Likes
There are endless interests you can like on Facebook. Other examples include:
- Books, podcasts, blogs
- Art, music, hobbies
- Your university, sorority/fraternity
- Dating pages and apps
- Finance companies and tools
- Small businesses you want to support
- Specific products and services you use
- Places you have visited on vacation
- Things related to your job or industry
The key is liking and following pages related to topics you care about so your News Feed becomes personalized and brands can reach you with relevant content and offers.
Pages to Be Cautious About Liking
While it’s fine to like most mainstream pages, there are certain controversial or explicit pages to be more cautious about liking from your personal profile:
- Pages with offensive, hateful or divisive content
- Pages promoting illegal or unethical behavior
- Explicit adult content pages
- Pages tied to dangerous groups or organizations
- Pages spreading blatant misinformation or conspiracy theories
These types of pages could reflect poorly on you personally or professionally if visible on your profile. Consider liking them only from a private profile not associated with your name if you want to follow them.
Tips for Choosing Likes
Here are some tips for selecting your Facebook likes:
- Choose mainstream pages. Liking PlayStation is fine, but obscure dark web forums are risky.
- Pick categories relevant to you like sports teams you follow, musicians you enjoy, nonprofits you support.
- Engage actively with your likes by commenting, sharing, reacting. Don’t just like everything.
- Unlike pages that start filling your feed with irrelevant or negative content.
- Periodically review your likes and remove any pages that no longer interest you.
- Keep a mix of informative and entertaining pages to balance your News Feed.
- Ask yourself if you’d be comfortable with family, friends or coworkers seeing a like. If unsure, reconsider.
Choosing likes aligned with your genuine interests creates the best experience on Facebook.
Managing Your Facebook Likes
You have full control over managing your Facebook likes:
- View all pages you like under “Your Interests” in your About section. Unlike pages with one click.
- Choose whether each like is public or only visible to you under Privacy Settings.
- Organize your likes into categories like Close Friends, Acquaintances, or hide them completely.
- Select “Show Only: Close Friends” on individual likes to hide them from wider viewers.
- Limit old likes being shared when you post by selecting “Limit The Audience.”
Actively managing the visibility of your likes helps present your profile appropriately for different audiences.
Conclusion
Your Facebook likes offer a window into your interests and personality. Choosing mainstream pages related to your real preferences helps Facebook show you better content. Brands and advertisers rely on likes to reach the right audiences. Just be wary of liking controversial pages and periodically review your selections. With Facebook’s privacy settings, you have tools to control what likes are visible. So have fun engaging with pages meaningful to you!