Facebook monetization allows creators and publishers to earn money from their content on Facebook. This includes earning ad revenue from videos and monetizing Facebook Instant Articles. However, Facebook monetization is not available globally. Only creators and publishers in certain countries can monetize their content on Facebook.
Overview of Facebook Monetization
Facebook offers monetization products for content creators and publishers to earn money from their content on Facebook. The main monetization options are:
- In-stream ads on Facebook videos – You can earn a 55% revenue share from ads displayed before, during or after your videos. This is available through Facebook’s Creator Studio.
- Instant Articles monetization – You can earn revenue from ads placed within your Instant Articles. Instant Articles allow you to publish fast-loading articles directly on Facebook.
- Facebook Audience Network – Earn revenue by displaying Facebook ads within your app or website. This allows you to access Facebook’s advertising demand.
- Facebook Stars – Fans can support creators by purchasing “Stars” during Facebook Live streams. Creators earn $0.01 for every Star received.
- Facebook Subscriptions – Fans can pay a monthly fee to access exclusive content from creators. Creators keep 100% of subscription revenue minus app fees.
To start monetizing on Facebook, you must apply for access and be approved for monetization products. Approval is based on factors like content quality, community standards, page engagement and authenticity. Your content also needs to comply with Facebook’s monetization policies.
Countries Where Facebook Monetization is Available
While Facebook has a global audience of billions, Facebook monetization is not yet available worldwide. Access to monetization depends on the country. Here are the regions where you can currently monetize on Facebook:
North America
- United States
- Canada
Europe
- Austria
- Belgium
- Bulgaria
- Croatia
- Cyprus
- Czech Republic
- Denmark
- Estonia
- Finland
- France
- Germany
- Greece
- Hungary
- Ireland
- Italy
- Latvia
- Lithuania
- Luxembourg
- Malta
- Netherlands
- Norway
- Poland
- Portugal
- Romania
- Slovakia
- Slovenia
- Spain
- Sweden
- Switzerland
- United Kingdom
Latin America
- Argentina
- Brazil
- Chile
- Colombia
- Costa Rica
- Dominican Republic
- Ecuador
- El Salvador
- Guatemala
- Honduras
- Mexico
- Nicaragua
- Panama
- Paraguay
- Peru
- Uruguay
- Venezuela
Middle East and Africa
- Egypt
- Israel
- Kenya
- Lebanon
- Morocco
- Nigeria
- Pakistan
- Qatar
- Saudi Arabia
- South Africa
- Tunisia
- Turkey
- United Arab Emirates
Asia Pacific
- Australia
- Hong Kong
- India
- Indonesia
- Japan
- Malaysia
- New Zealand
- Philippines
- Singapore
- South Korea
- Taiwan
- Thailand
- Vietnam
Countries Where Facebook Monetization is Not Available
While Facebook monetization is enabled in many countries, it is not yet available globally. Here are some of the major countries where Facebook monetization is not supported currently:
- China
- Russia
- Bangladesh
- Ukraine
- Iran
- Myanmar
- Ethiopia
- Democratic Republic of the Congo
- Italy
- Tanzania
- Kenya
- South Sudan
- Iraq
- Algeria
- Sudan
In these locations, creators and publishers cannot yet take advantage of Facebook’s monetization products. However, Facebook does plan to expand monetization globally in the future.
Requirements for Facebook Monetization
To enable monetization for your Facebook content, there are certain requirements you must meet:
Content Quality
Your content must comply with Facebook’s Branded Content Policies, Publisher Guidelines and Pages, Groups and Events Policy. This includes following content guidelines around nudity, harassment, hate speech, misinformation, intellectual property and more.
Community Standards
Your Facebook pages and profiles must be in good standing and cannot have a history of violating Facebook’s Community Standards. This includes adhering to Facebook’s policies around authenticity, safety, privacy and more.
Page Engagement
Your Facebook page needs to have sufficient engagement from real users. This includes metrics like page views, likes, shares, comments. Fake or bought engagement will lead to disapproval.
Adherence to Policies
You must comply with Facebook’s Monetization Policies and Terms of Service. This covers areas like prohibited content, audience network policies, taxes and more.
Page Authenticity
Your Facebook page must represent a real business, organization, entity or person. Fake pages and profiles are not eligible.
Applying for Facebook Monetization
If you meet the requirements above, you can apply to access Facebook monetization products:
Step 1: Create a Facebook Page
First, create a Facebook page for your business, brand, organization or as your creator profile. Make sure to follow Facebook’s guidelines in building your audience.
Step 2: Build Your Presence
Invest time into growing your Facebook page’s audience and generating engaging content. This will increase your chances of monetization approval.
Step 3: Apply for Monetization
In Facebook Creator Studio, apply for access to monetization products like in-stream ads and instant articles. Follow the on-screen instructions.
Step 4: Get Reviewed
Facebook will review your page to ensure you meet all the requirements outlined above. This process can take some time.
Step 5: Get Access to Monetization
If approved, you will gain access to Facebook’s monetization products. You can then start implementing monetization strategies.
Step 6: Monetize Your Content
Insert ad breaks into videos, post monetized Instant Articles, and use other monetization features. Track your earnings in Creator Studio.
Optimizing Your Facebook Monetization
Here are some tips to maximize your Facebook monetization revenue once approved:
- Analyze earnings data in Creator Studio to identify high-performing content.
- A/B test different monetization placements and strategies.
- Promote your best-performing content through ads or shares.
- Produce more of the content that monetizes well.
- Ensure content quality remains high to retain audience and revenue.
- Stay up-to-date with Facebook’s algorithm changes.
- Collaborate with brands for sponsored content opportunities.
- Diversify monetization products, like using subscriptions.
- Optimize videos for better engagement and watch time.
Facebook’s Global Monetization Expansion Plans
While Facebook monetization has its geographical limitations currently, Facebook does aim to expand globally. Some initiatives Facebook is working on include:
- Growing the creator ecosystem – Facebook wants to make it possible for any creator or publisher worldwide to monetize.
- Localizing monetization – Adapting monetization products to different regions’ currencies, languages, and economies.
- Improving payment systems – Enabling more payment options and reducing fees for countries like Vietnam, Thailand and Indonesia.
- Investing in infrastructure – Building up connectivity, Internet access, data centers, and technology to support monetization in new countries.
- Partnering with local brands – Working with brands in different countries to fund and sponsor content from local creators.
Facebook is also launching a Monetization Launchpad program to help creators in countries like Kenya, Nigeria, and South Africa earn ad revenue without hitting Facebook’s usual audience thresholds. Overall, Facebook aims to provide monetization opportunities to any eligible creator worldwide in the coming years.
Frequently Asked Questions
Can I monetize Facebook content without being approved?
No, you cannot earn ad revenue or use Facebook’s monetization products without explicit approval. Attempting to monetize without permission could result in your Facebook account being banned.
How long does it take to get approved for Facebook monetization?
The review process can take anywhere from 2 weeks to 2 months. It depends on how quickly Facebook can validate your page’s authenticity, engagement metrics and content quality.
What are the consequences of violating Facebook’s monetization policies?
Violations like posting prohibited content, artificially inflating engagement or using fake accounts can lead to monetization access being revoked. Your Facebook page itself may also get banned in some cases.
Can I appeal if my Facebook monetization request gets rejected?
Yes, you can appeal the decision within Creator Studio and request another review. However, you should first ensure you comply with all of Facebook’s content and account requirements.
How much money can I make from Facebook monetization?
Revenue potential depends on factors like page views, engagement, audience location, content type and more. Top creators can make thousands per month, while others may only earn small amounts. There is no guaranteed income.
Conclusion
Facebook is actively working to expand its monetization program globally. But for now, it is limited to creators and publishers in select countries across North America, Europe, Asia Pacific, Latin America and the Middle East & Africa. To have your content monetized, ensure you meet Facebook’s policies around content quality, community standards, authenticity and engagement. With Facebook’s ambitious expansion plans, the platform hopes to provide monetization opportunities to eligible creators worldwide in the coming years.