Making your business text bold on Facebook can help make your posts stand out in the News Feed. Bold text draws the eye and emphasizes important information. There are a few different ways to make text bold when posting as a Facebook Page.
Use the Text Formatting Options
The easiest way to make text bold is to use the text formatting options above the text box when creating a post. When you click to create a new post, you’ll see options to make text bold, italicized, strikethrough, and more.
Simply highlight the text you want to make bold and click the B button. The selected text will become bold. You can also click the B button before typing to make all the text bold as you type.
Use HTML Tags
You can also use HTML tags to make text bold in your Facebook posts. To make a single word or phrase bold, place <strong> before the text and </strong> after it like this:
<strong>This text is bold</strong>
The <strong> tag will display the text in bold. For longer passages of bold text, use:
<b>This entire paragraph will be in bold.</b>
Shortcut Keys
When typing a Facebook post on a computer, you can also make text bold using shortcut keys:
- On Windows, highlight the text and hit Ctrl+B
- On Mac, highlight the text and hit ⌘+B
This will apply bold formatting to the highlighted text.
Why Use Bold Text?
Here are some tips for using bold text effectively in your Facebook posts:
- Bold your page name or headline to make it stand out
- Emphasize important keywords, phrases, or reminders
- Draw attention to dates, times, locations, or contact information
- Highlight quotes from satisfied customers
- Make CTAs (calls-to-action) bold to encourage clicks
Bold text catches the eye – use it intentionally to highlight the most important parts of your posts.
Examples of Bold Text in Facebook Posts
Here are some examples of Facebook business pages using bold text effectively:
Bold Page Name
Splash Swim School lessons tomorrow are canceled due to weather. We’ll see you next week!
Bold Reminder
Running low on summer supplies? Our inventory clearance sale ends this Friday!
Bold Date
Don’t forget – tomorrow, July 5th we’ll be closed in observance of Independence Day.
Bold CTA
We just restocked cute iPhone cases! Shop now before they sell out!
Tips for Using Bold Text
Here are some tips for using bold text effectively:
- Use bold sparingly. Too much bold text is hard to read.
- Avoid bolding entire paragraphs or sentences. Bold key words and phrases instead.
- Make sure bold text stands out against the background color.
- Bold the most important 2-3 words – don’t overdo it.
- Use bold to complement your other formatting like italics and underlines.
- Be consistent with bold text styling across your page.
Troubleshooting Bold Text
If your bold text isn’t displaying properly on Facebook, here are some troubleshooting tips:
Make sure you closed tags properly
When using HTML tags, make sure you close them properly. Your bold tag structure should look like this:
<strong>Bolded text goes here</strong>
Check for typos
Make sure words like “<trong>” or “<b>” are spelled correctly – an incorrect tag could prevent bolding.
Try different tags
If “<strong>” isn’t working, try “<b>” and vice versa. Sometimes one tag may work when the other doesn’t.
Repost the content
Try deleting the post and reposting the content. This resets the formatting and allows you to try again.
Use the Text Formatting Toolbar
Easily add bold by highlighting text and clicking the B button in the text formatting toolbar above where you type your post. This is the simplest way to bold.
Other Text Formatting Options
In addition to bold, Facebook offers other text formatting options to help your business posts stand out, including:
- Italics – Highlights key words or quotes
- Underline – Draws attention to key points or hyperlinks
- Strikethrough – Cross out pricing or information that is no longer valid
- Monospace – Display text in fixed-width font like code
- Bullet lists – Organize information in an easy-to-read list
- Numbered lists – List steps in a process or rank items
Mix and match these formatting options to call attention to important information and make your Facebook posts more scannable and visually organized.
Using Bold Text in Other Places
In addition to posts, you can use bold text in other places on Facebook to highlight important information:
Facebook Headline
Your Facebook page’s headline supports bold text. Use it to highlight your company name.
About Section
Bold key facts, statistics, or awards in your About section to make them stand out.
Photo Captions
Use bold in captions below your photos or videos to direct attention.
Event Titles
Bold event titles so they catch the eye in the Events section of your page.
Offer Headings
Bold titles or descriptions for coupons and special offers you promote.
Conclusion
Using bold text is an easy way to make important information stand out in your Facebook business page posts and profile. It helps draw your audience’s attention to the key points you want them to read and remember. Use it strategically to highlight important words, phrases, reminders, dates, locations, CTAs, and other vital details in your Facebook content.