Facebook Gaming is a rapidly growing platform for live streaming games, building gaming communities, and monetizing gaming content. One great way for gamers, streamers, and gaming content creators to earn money on Facebook Gaming is through the Facebook Gaming Affiliate Program.
What is the Facebook Gaming Affiliate Program?
The Facebook Gaming Affiliate Program allows you to earn commission through your Facebook Page or Facebook Profile by promoting Facebook Gaming. When people click your affiliate link and then spend money on Facebook Gaming, such as purchasing in-game items or Stars to use for tipping streamers, you get a cut of that revenue.
How Does the Facebook Gaming Affiliate Program Work?
Here is a quick rundown of how the Facebook Gaming affiliate program works:
- Sign up to become an official Facebook Gaming affiliate through the Facebook Gaming Creators site.
- Once approved, you receive a unique affiliate link to promote Facebook Gaming.
- Share your affiliate link on your Facebook Page, Facebook Profile, website, YouTube channel, etc.
- When people click your link and spend money on Facebook Gaming, you earn a commission.
- The commission rate starts at 10% for new affiliates.
It’s free to join the program. The key steps are getting approved, sharing your link, and driving traffic. Affiliates also have access to a dashboard for tracking clicks and commissions earned.
What Are the Requirements to Become a Facebook Gaming Affiliate?
Here are the core requirements to join the Facebook Gaming Affiliate Program:
- You must have a Facebook profile in good standing that is over 18 years old.
- Your Facebook profile must have at least 2,000 followers.
- You need to submit a Facebook gaming URL where you have an active presence, such as a Facebook Page or Facebook Gaming creator profile.
- Your Facebook gaming URL must have at least 2,000 followers.
Essentially, you need an established Facebook presence with a decently sized audience to be approved. Facebook reviews all affiliate applications, so you are more likely to get approved if you have an active gaming presence.
How Do I Apply to Become a Facebook Gaming Affiliate?
Here are step-by-step instructions on how to submit an application to Facebook to become a gaming affiliate:
- Go to the Facebook Gaming Creators website.
- Click on “Programs” and select “Affiliate Program”.
- Click the “Apply Now” button.
- Log in with your Facebook account credentials.
- Enter your Facebook URL where you have an active gaming presence and at least 2,000 followers.
- Agree to Facebook’s terms and conditions.
- Click “Submit” to complete your application.
Facebook will review your application and respond within a few business days on whether you have been approved or not. If approved, you will gain access to your unique affiliate link and dashboard for tracking your links and commissions.
Tips for Promoting Your Facebook Gaming Affiliate Link
Once approved, you will want to effectively promote your Facebook Gaming affiliate link to start earning commissions. Here are some tips:
- Place the link prominently on your Facebook Page or Profile.
- Share the link on your other social media accounts, YouTube descriptions, websites, etc.
- Create custom text, image, or video promotions encouraging people to click your link to spend on Stars or in-game purchases.
- Promote Facebook Gaming contests, new games, and updates that encourage purchases.
- Use affiliate link shortening or tracking tools to optimize your links.
- Offer incentives for people to click your link and make purchases, like giveaways.
Get creative with your promotions and placements. The more people that click your link and spend money, the more you will earn in commissions.
Mistakes to Avoid as a New Facebook Gaming Affiliate
When getting started as a Facebook Gaming affiliate, be sure to avoid these common mistakes:
- Not prominently displaying your affiliate link – Make it easy for people to find and click your link.
- Failing to drive traffic to your link – Promote your link actively, don’t just set it and forget it.
- Spamming your link – Avoid spamming groups or messages with your link, as that may get you banned.
- Missing out on key opportunities like new game launches or promotions where people spend more.
- Not tracking your performance – Use the affiliate dashboard to see what’s working and what’s not.
Avoid making these mistakes so you can maximize your affiliate commissions and succeed with the program.
Other Facebook Affiliate Programs
In addition to the Facebook Gaming Affiliate Program, there are some other Facebook affiliate programs you can join, like:
- Facebook Audience Network – Earn commissions promoting Facebook ads.
- Facebook Commerce – Get a cut of purchases made through checkout on Facebook.
- Facebook Gaming Rewards – For game developers to offer rewards.
Check out all the Facebook affiliate programs you can join here.
Pros of Becoming a Facebook Gaming Affiliate
There are many benefits to joining the Facebook Gaming Affiliate Program, including:
- High commissions – 10% base rate for new partners.
- Large gaming audience – Over 700 million play games on Facebook monthly.
- Popular monetization models – Stars & in-game purchases drive spending.
- Established program – Launched in 2018 with proven results.
- Easy tracking – Dashboard to monitor clicks and earnings.
Cons of Becoming a Facebook Gaming Affiliate
Some potential downsides of the program include:
- Approval not guaranteed – Facebook reviews all applications.
- Delayed payment cycle – 60-day payout minimum.
- Limited promotional tools – No ad creatives or promo offers.
- High competition – Many affiliates for a finite audience.
Frequently Asked Questions
How much money can you make as a Facebook Gaming affiliate?
Earnings vary a lot based on your audience size and promotion efforts. Top affiliates likely earn thousands per month, but most will earn hundreds or less starting out.
When do you get paid as a Facebook Gaming affiliate?
Facebook pays affiliates out 60 days after you’ve earned a minimum of $100 in commissions.
Can you use a Facebook Group to promote your Facebook Gaming affiliate link?
Technically you can share your affiliate link in Facebook Groups you administer, but avoid spamming large groups with your link or you may risk getting banned.
What types of incentives can you offer users to click your Facebook Gaming affiliate link?
You can offer incentives like giveaways, contests, free digital goods, shoutouts, and more. Just make sure to follow Facebook’s promotions policies.
Can you recruit other affiliates and earn commissions on their earnings too?
No, Facebook currently does not offer an affiliate program that allows you to earn commissions on referrals.
Conclusion
Becoming a Facebook Gaming affiliate is a great way for gamers, streamers, and gaming creators to monetize their audience on Facebook. Just make sure you meet the application requirements, actively promote your approved affiliate links, and avoid common mistakes. With the right audience and promotion tactics, you can earn solid commissions when people spend money on Facebook Gaming through your links.